Frequently Asked Questions

When it comes to self-work, Heartland is the 2x per week Pilates Small Group Session with your closest friend. It's your Personal Training Session with your Seasoned Career Trainer... not the 6 weeks to a flatter abs 6am bootcamp led by a teenager-adjacent adult with abs-by-genetics and a hangover.

That's just not where you are in life anymore.

You are now the old guy in the gym who the kids watch. We’re no longer keeping up with the trends.

We want to feel good.

We want to feel strong.

We want to feel enough.

My Self Study Practice is the framework that we use in Heartland. It's been developed over years of life and experience. It's our soul-backed and field-tested framework that allows you to come home to yourself.

We know it's kind of a hot take, but it's a hot take that we know we're right about: millennials are the elite generation.

We're the last generation to grow up without internet social media - so we have attention spans and work ethic. AND we have a social consciousness and a drive to be good and impactful members of society. 

We're also inclusive on purpose because we know that rising tides lift all ships. So if you're not a millennial, that's ok too - you go here too.

Heartland is Modern day self work for the elite generation, millennials

✅ it's modern day self love for the elite generation, millennials

✅ and modern day anti-diet-culture for the elite generation, millennials

✅ it's especially modern day relationships for the elite generation, millennials.

✅ welcome to modern day communication skills for the elite generation, millennials

✅ hello modern day leadership for the elite generation, millennials

✅ no more spiritual malaise because this is modern day spirituality for the elite generation, millennials

✅ in real life modern day community for the elite generation, millennials

✅ it's big mood modern day shame spiral mitigation for the elite generation, millennials

✅ all the things modern day self-regulation for the elite generation, millennials

✅ in closing, modern day manners for the elite generation, millennials

This is your invitation to go ahead and throw away all the books on your nightstand that have one little trick that'll change your life forever. You can unfollow the self-help influencers and new therapists or pages that just consistently contradict themselves with advice and takes that make you feel like there's something wrong with you and you'll never be enough.

❌ Fads aren't real and you're grown enough to know that.

So yeah, hope this helps! Join us :)

First of all: we don't guarantee that this is right for you. That's why every tier gets a 7 day free trial to get in there and snoop around and feel it out. Our advice is to join the Heartbeat access tier and watch the last recorded call like it's a podcast while you do your dishes or something. It'll give you a good feel for Kate & Ruby and the rest of the group.

But here's our pitch: The Heartland Community is for millennials who have this underlying feeling of, “I think something’s missing.” or "I know there's more." or "I'm always feeling like there's something wrong with me."

We help you build a Self Study Practice. It is a way to dive into your life in a more wholehearted, integrous, courageous, and fun (!!!) way of living.

You know that feeling of looking around the room and being like, "who on earth thinks it's ok for me to be making this decision, I was just a baby once?!" And then it turns out, YOU are actually the adult in the room?!

Terrifying honestly.

But your life is grown up shit now, and Heartland is here to help you feel like the grown up that you are.

This is your invitation to Heartland, the heartfelt love club you've always wanted to be in. You'll practice wholeheartedness, integrity, and courageousness. You'll write long journal entries about the monthly challenges or you'll take 5 minutes to fill in the blank on the app. You'll exchange wisdom in the chat rooms and group calls with the rest of the heartfelt love club who are in their own Self Study Practice too. And in your one-on-one calls with Kate and Ruby, you'll feel yourself growing up in your everyday life.

You'll create connections, explore ideas, and expand your understanding of yourself and the world around you.

This isn’t therapy, and it isn’t a woo-woo women’s circle. It’s something in-between. It’s community. It’s guided reflection. It’s self-acceptance FOR REAL THIS TIME.

PS If you’re like “This! But I’m not a millennial :( “ Don't overthink this babe. You go here, too. You are our honorable millennials-at-heart. Cause honestly that’s the thing about millennials: We’re on your team if you let us be. See you in Heartland, mmk?

Honestly, yes.

This is a perfect place to be in your practice of svadhyaya. 

If you are a Registered Yoga Teacher, our Heartbeat tier offers 2hrs of CEUs per month

This isn’t a meeting. You’re not at work, nor are you in school. There will not be a grade, and you cannot fail.

That being said, there are 3 tiers and they all have a different level of access, and therefore time... opportunities.

⭐️  The HEARTCORE Access Membership is all the things:

• Access to the Monthly Theme Challenge
• Monthly My Self Study Practice Theme Group Call
• One one-on-one Coaching Call with Kate or Ruby
• Exclusive Chat Channels

⭐️  HEARTBEAT is the most Popular Access Membership and it's all of those things minus the one-on-one coaching call

⭐️ the most affordable Access Membership, HEARTSEED is access to the Monthly Theme Challenge in the app, and the Heartland Chat Channel Access. No Group Call, no One-on-One Coaching.

Notes On:

✨ Monthly Theme Challenge:

This is generally a 5 minute daily challenge. Fill in the blank in the app, or take to your journal if you want more.

✨ Monthly My Self Study Practice Theme Group Call:

Join live or watch the recording.

It's the 3rd Wednesday of each month from 6:30-8:30pm EST. Make a recurring event in your calendar and show up.

Turn on your camera or don't. Participate or don't. Stay for the whole time or don't. It's ok if you're a few minutes late.

✨ One one-on-one Coaching Call with Kate or Ruby:

You schedule this via calend.ly so it works with your schedule.

These sessions can be rolled over 1 month, ie you can have a max of 2 sessions in 1 month if you have to miss a month.

We have a 24 hour cancellation/reschedule policy. Sorry not sorry but if it's within the 24 hour time frame, you forfeit that session.

✨ Chat Channels:

spend as much or as little time in these as you see fit.

You can always do the most, and you can also do the least. Both and everything in between is still you showing up. And showing up is what you came here to do.

Go for it.

You can cancel whenever you want and your membership will expire at the end of the current billing cycle. You won't be billed again.

Your first 7 days is a free trial. You can cancel before the 7 days is over, and you won’t be charged.

Honey, we don’t want you here if you don’t want to be here. Cancel if you need to or if it’s not a good fit. Obviously, we want to be a good fit. But it’s ok if we’re not. You can’t force this kind of thing.

This isn’t getting locked into an Orange Theory membership or being harassed by the sales department until you threaten to call the Better Business Bureau on them (we’ve been there!).

Btw, we have a lot of hot takes on the fitness, yoga, and wellness industry. If you want a more constructive take on what that means, we have a full on podcast about it *that we’d love for you to send to Orange Theory execs if you know any* 

click here: The Duality of Harm and Healing Podcast

The Ground Rules are basic. They’re not all that vague. And they’re things that Kate and Ruby will speak to repeatedly in one-on-one coaching sessions and the group calls.

The whole reason you’re joining Heartland is because you’re in a phase of your life where you’re wanting some kind of growth to happen. Some kind of blooming? A transformation of sorts. It’s giving “caterpillar to butterfly” but you’re maybe currently in that nutrient dense soup period that we all go through.

You want things to feel better.

Part of what you’ll learn in Heartland is that it’s so ok to be in this phase. It’ll take the time that it takes, and it’s a necessary part of growth, blooming, transformation… so we’ll always start here: 

You’re doing great.

The Heartland Official Ground Rules are as follows (these are things for you to be accountable to, not directives we’re enforcing)

🌊 Take responsibility for your feelings - you won't like what everyone has to say in this group and that's ok. Practice deciphering the difference in what you believe to be harm vs. things you just don't like.

🧸 Please choose your language intentionally - in an online community, the only thing the reader gets is text - no body language, no tone, no prior knowledge of who you are or what you're like.

💗 Read, write, share & listen with generous intention. Where you can, assume that the author or commenter means well. We are all here to grow, be supported, and support others.

🧚‍♂️ The binary does not exist. This is not a space for either/or thinking, it's space for yes, and to be explored.

💻 Take a breath before you respond.

Oh the tagline? The title of the podcast? You don’t believe us?

You know there’s room for you to grow, but you have a distinct belief there’s something wrong with you… like, you’re broken, need fixing, or that inherently you’re missing some kind of information that everyone else seems to have?

Yeah, us too. That’s how we got here.

And it’s true, you’re not perfect. Not everybody likes you. You’re not qualified for every job that you want. It’s not guaranteed that things will go well for you.

But that’s not your fault. That’s just life.

We’re here to help you parse apart the things that you actually need to take a look at and take accountability for. To build more mature relational skills, so that you can have deeper and more meaningful relationships with yourself, the way you do things, other people, and the world around you.

But you’re not going to become perfect and always right and forever calm.

You’re going to learn that you really are doing a great job navigating life with the tools and resources that you have.

We can always build more tools and gather more resources. Let’s do that.

But, let’s do that because it’ll make your life feel more meaningful, purposeful, joyful, and honest. Not because you’re a piece of shit mmmk? love you.